A Technical Site Audit evaluates how well a website has been designed and built to support visibility, performance, and long-term growth in search engines. It focuses on the underlying structure and technical decisions that directly affect how efficiently a site can be crawled, indexed, and ranked, as well as how well it performs for real users.
This audit should always be viewed in conjunction with the target market and opportunity identified in the Market Analysis Report, ensuring that technical recommendations are aligned with genuine demand rather than abstract best practice.
The audit reviews the site as both a search engine and a user would experience it, with particular attention paid to the quality of implementation by the web designer or developer.
This assessment helps identify where structural decisions may be limiting visibility or causing important pages to compete unnecessarily with one another.
Rather than applying generic technical rules, the audit evaluates whether the site’s technical setup supports the business objectives and the way customers actually search and engage within the market.
Technical issues often suppress performance quietly. Even strong content and marketing activity can be undermined by poor structure, inefficient indexing, or weak performance.
This audit provides:
The Technical Site Audit is a structured evaluation of how effectively a website has been built to compete in its market. It does not replace development expertise or provide a checklist for implementation. Instead, it highlights where technical execution supports or undermines commercial performance.
Used alongside the Market Analysis Report, it ensures that technical improvements are driven by opportunity rather than assumption, and that future investment is built on a sound, scalable foundation.
Do you know the profile of your customer, and how well you're currently reaching them?
Do the technical, indexable and functional aspects of your site compare well to those of your competitors?
Will your website successfully convert this traffic, or are you creating doubt and frustration int he user experience?
Reach further and across borders, and see if another market holds great growth opportunities
For those already active, is your paid advertising producing the best returns on spend?
Combines every aspect fro each report, in a cohesive and deep reaching report - no stone left unturned or unreported.