Competitor Analysis

    • £ 0.00

A structured, comparative review of how your brand measures up against up to three close competitors. It blends the demand insights from the Market Analysis work with the behavioural findings from the User Journey review, but pushes further to uncover where competitors are outperforming you, where they’re vulnerable, and where genuine strategic openings exist. This isn’t just a scoreboard — it’s a practical look at how each competitor attracts traffic, guides users through their site, presents their products, and positions themselves commercially.

The report covers broad visibility, on-site experience, messaging, technical strength, and overall market stance. It highlights the nuances that separate an average performer from a convincing category leader and shows how your own proposition compares across each dimension. The end result is a clear, evidence-led understanding of your competitive landscape, supported by specific opportunities to differentiate, sharpen your approach, and move ahead.